Affinity - user engagement products (branding and performance) for digital media

Affinity is an ad tech company which creates user engagement products (branding and performance) for digital media. These products are targeted to both segments of digital media - advertisers and publishers.

Established in 2014, with 140 employees, Affinity has invested in 5 fast-growing business units:

On the Publisher front:

mCanvas - Branding ad units which enable experiential user engagements on mobile websites. Includes creative development. More here >> www.mcanvas.com

Yield Solutions - Products which improve revenue yield for content publishers in Display and Video

OneDash.ai - Ad operations assistant and revenue growth tools for content publishers. More here >> www.onedash.ai

On the advertiser front:

VEVE - Products which enable performance backed ad engagements on Browsers, Mobile Devices and Telcos. More here >> www.veve.com

Siteplug - Products which enable performance backed user engagements by enhancing navigation. More here >> www.siteplug.com

It is in the business of creating sustainable and scalable advertising/media products with special attention to user experience.