Digital Out of Home (DOOH) and in particular Programmatic DOOH is moving from niche to mainstream providing new monetisation opportunities for companies who run digital out of home screens.
As enablers of programmatic digital out of home advertising AdSparc and Lemma offer an integrated platform that empowers advertisers, agencies and publishers to harness the power of digital out of home screens and programmatically reach extensive outdoor audiences like never before.
Our solution hones DOOH with the capabilities and ease there is to digital media advertising. A solution that allows advertisers to buy, measure and optimize DOOH campaigns much like how mobile and web campaigns are managed today.
We are set on a path to revolutionize DOOH advertising, empowered by our cloud-based programmatic ad exchange that’ll drive innovation, impact, and efficiency in the DOOH industry.